Affiliate marketers spend loads of time on the internet. It’s challenging and exciting work and can bring significant financial rewards. Best of all, it’s a life well suited to a digital nomad lifestyle!
But this high level of exposure to the internet could be dangerous because the web is also the home turf of hackers and career fraudsters.
They’ll do anything to get your info and the private data in your client database. A VPN can protect both your private data and your customers’ data.
But VPNs also offer some massive advantages to savvy affiliate marketers.
Are you looking for a tool to optimize performance and keep bringing in those sales? Affiliate Marketing and VPNs are a great match.
Content Outline
What Is a VPN, and how does a VPN protect data?
A Virtual Private Network, or VPN, encrypts your internet traffic. It takes the input (everything you type, say, or do) and converts it into meaningless characters before it sends it to the intended destination on the internet.
But at the same time, it also confines that stream of information within a private, enclosed ‘tunnel”.
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The tunnel hides your data from snoopers and hackers, and because it is encrypted, they couldn’t understand it even if they could intercept the data flow.
This security layer keeps you safe from identity theft, snooping ISPs, and other cyber spies.
Everything you do online (the files you download, internet searches, websites you visit, the apps you use) remains private.
Protect your client data with a VPN
Affiliate marketers work with lots of data across various platforms, switching between cloud-based storage, data platforms like Facebook/Meta or Instagram, and internal data storage.
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Every time you click submit or send the data somewhere else on the web, it becomes vulnerable to hackers unless you encrypt and keep it within a private tunnel.
If your account gets hacked, the breach of trust could severely damage your reputation and customer loyalty.
And unhappy customers may claim compensation, or your business may be fined, which can be a devastating financial blow.
Protect yourself from Identity Theft with a VPN
Your own data is also vulnerable to identity thieves. Affiliate marketers often work on the go, connecting from everywhere to stay on top of their business.
Don’t expose your logins while you’re madly hopping between hotels, airports, malls, coffee shops, the office, and home.
Never connect to any Wi-Fi hotspot or network without the protection of a VPN for a cell phone or tablet.
The VPN doubles up to protect your personal data from identity theft while securing your company data.
But there are many other advantages to connecting to the internet via a VPN to hide your IP address.
6 More reasons why Affiliate Marketing and VPNs are a great match
The ability to hide your IP gives you six more compelling reasons why affiliate marketing and VPNs are a great match!
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1. Research SEO Like A Local
You can connect to different VPN server locations to see search engine results like a local would.
Switching locations allows you to get local keyword search results and keyword trends per location.
That will allow you to fine-tune your marketing messages to ensure you reach your prospective customers in different locations and countries.
2. Outwit Customers who use VPNs to get better deals
Customers nowadays use VPNs to hide their true location. It allows them to bargain-hunt for lower prices on websites that use location-based pricing models.
Use your VPN to check your pricing for discrepancies – and to identify missed opportunities!
3. Stay below your competitor’s radar
When you visit competitive websites, they track you. You don’t want to attract too much attention (or an IP ban!).
A VPN disguises your identity and allows you to slip in and out without them noticing.
4. Do competitive research
Since competitors won’t know what you’re doing, you can check the keywords they are bidding on, their landing pages, and which ads they are running.
These anonymous peeks at their activities are especially useful if you want to promote your products using PPC traffic, e.g., Google Ads.
5. Keep Your own Data Clean
You probably visit your own websites and platforms often to see how your products weigh up to the competition.
Unfortunately, website tracking software records every visit, and the analytics may become skewed, so while you’re working on new offers or adding products, change your VPN server to a location that will stand out in the data to help you isolate your own traffic from your customer data.
For example, if you only target North America, set your VPN location to an Asian or European country to ensure you recognize your own visits.
This method prevents artificial peaks in the data that could skew your analytics.
6. Bypass Affiliate Geo-Restrictions
Sometimes, affiliates have geographical restrictions. For example, suppose you’re a US-based marketer who wishes to promote an offer to European markets.
If you visit the European platform, the affiliate network might flag and redirect you to different pages intended for a US audience.
If you want to see the European offering, your VPN will bypass such geo-restrictions to help you see the out-of-reach offers from other countries.
Benefits for all parties
A VPN can help protect your sensitive customer data plus give you a massive advantage in the marketing game.
It’s a versatile tool to keep you safe while helping you to focus on your audience by making sure your ads and content are always spot-on for each demographic.
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