Hey everyone, Jitendra Vaswani here. For over a decade, I’ve been in the trenches of digital marketing.
From building blogs with AdSense to diving deep into the ultra-competitive world of affiliate marketing, I’ve seen it all. My world isn’t about building a single brand over ten years.
It’s about speed, data, and most importantly, Return on Investment (ROI). In the affiliate game, especially in cut-throat niches like Nutra (supplements, health, wellness), you don’t have the luxury of “brand building.”
You have a simple, brutal equation: you spend money on ads, and you have to make more money back from commissions. End of story.
The biggest challenge every affiliate marketer faces is the “testing” phase. It’s a black hole that can suck up thousands of dollars before you ever see a single cent of profit.
You pick an offer from an affiliate network—let’s say a new keto supplement. Now what? You have to create ad creatives, write ad copy, build a landing page, and define your target audience.
Every single one of those elements is a guess. Is a video ad better than an image?
Should the ad copy be aggressive and salesy, or more subtle and scientific? Should your landing page be a long-form article (an “advertorial”) or a punchy video sales letter (VSL)?
Finding the right combination is like trying to crack a safe with a million possible combinations.
Every wrong guess costs you real money. I recall a campaign for a Garcinia Cambogia offer from years ago.
I burned through nearly $5,000 in ad spend on Facebook, testing dozens of creatives and landing pages, only to have the offer become saturated and my ad accounts shut down before I could ever scale it profitably.
It was a painful, expensive lesson. I knew there had to be a better way than just guessing. I needed to see what the winners were already doing. That’s when I started taking ad intelligence tools seriously.
Not as a fun toy, but as a non-negotiable part of my business arsenal. I’ve tried many of them over the years, but the one I’ve found to be the most powerful, versatile, and incredibly cost-effective is BigSpy.
This is the story of how it transformed my approach from a high-risk gamble into a calculated, data-driven strategy.
Content Outline
My First Test: Can BigSpy Really Uncover Nutra Gold?
As a seasoned marketer, I’m naturally skeptical of any tool that promises the world. So when I first came across BigSpy, I decided to put it through a real-world test.
I went to a popular affiliate network and found a top-performing weight loss offer. It was a supplement that had been generating huge numbers for other affiliates.
My goal was simple: instead of starting from scratch, I would use BigSpy to reverse-engineer a successful campaign for this exact offer. I signed up for the BigSpy $1 trial for their Pro plan.
No way I was committing without seeing if it could handle the aggressive Nutra niche. Once inside, I didn’t just search for my “competitors.” In affiliate marketing, they aren’t competitors; they are case studies.
They are the people who have already spent their money to find the winning formula. I was looking for their blueprint. Here was my exact process:
- I searched by keywords: I put in terms like “keto,” “weight loss,” “fat burn,” and the specific ingredient in the supplement.
- I filtered heavily: This is where the magic happens.
- Platform: I started with Facebook, the biggest battleground.
- Country: I focused on Tier-1 countries like the United States, where the payouts are highest.
- Ad Type: I looked at both images and videos.
- The Golden Filter: I sorted the results by “Longest Running.”
This last filter is the secret sauce for any affiliate marketer. An ad that has been running for 90, 120, or even 180+ days is not a test. It’s a cash machine.
The affiliate running it is making a profit; otherwise, they would have turned it off months ago. The screen lit up with ads. Not just any ads, but the proven winners. I could see everything:
- The Ad Creative: I noticed a pattern immediately. The most successful ads weren’t slick corporate videos. They were either “doctor” style ads (an image of a friendly-looking doctor) or testimonial videos that looked like they were shot on a phone. They felt authentic.
- The Ad Copy: The copy used powerful angles. “The one trick to melting fat,” or “Scientists are stunned by this new discovery.” They were creating intrigue and a sense of urgency.
- The Landing Page: This was the most valuable piece of intelligence. I clicked through the ads to see their landing pages. The vast majority were using advertorials—pages that looked like news articles or health blogs. They told a story, built trust, cited “studies,” and then led the customer to the offer page.
In less than an hour, I had a complete blueprint for a profitable campaign. I knew the winning angles, the style of creative that worked, and the exact structure of the landing page that was converting visitors into buyers.
This wasn’t guessing anymore. This was espionage.
My Affiliate Marketing Workflow with BigSpy
After that first eye-opening experience, BigSpy became the starting point for every single campaign I run. Here’s how it fits into my workflow and the features I find most valuable.
1. Offer and Niche Selection: Don’t Pick a Loser
Before I even commit to promoting an affiliate offer, I vet it on BigSpy.
I search for the niche (e.g., “skincare,” “male enhancement,” “solar energy”) to see if there are already affiliates running ads for it at scale.
If I find lots of long-running, successful ad campaigns, it tells me the niche is profitable and people are willing to spend money. If I find nothing, it’s a red flag.
It might be an untapped market, but it’s more likely that others have already tried and failed. BigSpy helps me avoid dead-end offers before I even start.
2. The Angle and Creative Library: Never Start with a Blank Page
Creative block is a killer for media buyers. BigSpy solves this. Let’s say I’m promoting a brain supplement (nootropics). I can search for “memory,” “focus,” or “brain pill” and instantly see hundreds of ad concepts.
I’m looking for the marketing angle. Are other affiliates targeting students who need to study? Or professionals trying to be more productive? Or are seniors worried about memory loss?
BigSpy shows me which of these angles are being backed by serious ad spend.
I then use this as inspiration to create my own unique creatives around that proven angle. It cuts my creative development time by at least 80%.
3. Landing Page Intelligence: The Missing Link
Most ad spy tools only show you the ad itself. The fact that BigSpy lets you click through and analyze the landing page is a massive advantage.
The best ad in the world won’t convert if the landing page is weak.
I use BigSpy to study the structure of winning landing pages. I analyze their headlines, their use of images and videos, their calls to action, and their overall sales psychology.
I then built my landing pages using these proven principles. This single feature has had the biggest impact on my conversion rates.
4. Tracking the Super Affiliates
In every niche, there are a handful of “super affiliates”—the whales who spend tens of thousands of dollars a day.
With BigSpy’s “Ad Tracking” feature, I can follow these specific advertisers. I get a notification whenever they launch a new ad. This is an incredible source of intelligence.
If I see a top affiliate suddenly start pushing a new offer, I know it’s something I need to look at immediately. It allows me to stay on the absolute cutting edge of the market.
BigSpy’s Pricing Breakdown: An Investment, Not an Expense
For a professional marketer, tools are not expenses; they are investments designed to generate a positive ROI. BigSpy’s pricing is structured perfectly for different levels of marketers. Here’s my take:
1. The Free Plan ($0/month):
Who it’s for: This is for the person who’s just starting to learn about affiliate marketing. If you read my blog, BloggersIdeas, and are just dipping your toes into this world, the free plan is your first step.
My Advice: Use it to get familiar with the concept. Search for ads in a niche you’re interested in, like Amazon products or hosting services. See what you can find. It’s limited, but it will open your eyes to what’s possible.
2. The Pro Plan ($99/month):
Who it’s for: This is the non-negotiable plan for any serious, active affiliate marketer or solo media buyer. If you are spending your own money on ads, you cannot afford not to have this.
My Advice: The $99 a month is nothing. Think about it. If this tool saves you from one failed $200 test campaign per month, it has already paid for itself twice over.
If it helps you find one winning campaign just one week faster, the profit from that campaign will cover the cost for years. The access to unlimited searches across multiple platforms (Facebook, Instagram, TikTok, etc.) is the key. The $1 trial is a gift—use it to prove the value to yourself.
3. The VIP Customization Plan ($X/year):
Who it’s for: This is for the power players. Affiliate marketing agencies that manage client campaigns, teams of media buyers working together, or masterminds where you need to give access to multiple people.
My Advice: When you’re operating at a scale where you have multiple people doing creative research and campaign analysis, you need a centralized tool. The multi-account seats and dedicated support are designed for high-volume, high-stakes operations.
Also Read,
- PowerAdSpy Review: Is It The Best Social Spy Tool?
- AdSpyglass Review: Is It The The Best Ad Management Solution?
- Best Ads Spy Tools For Marketers (Spy On Your Competition)
- Best Facebook Ads Spy Tools (Free and Paid)
Final Thoughts: Stop Gambling, Start Engineering With BigSpy In 2025
Affiliate marketing, especially in competitive niches like Nutra, is often compared to wildcatting for oil. You drill a lot of dry holes (losing campaigns) before you hit a gusher (a profitable campaign).
What BigSpy does is hand you a geological survey map. It shows you where others have already struck oil.
You still have to do the work of drilling your well—creating your unique assets—but you are drilling in a proven field.
Your chances of success go up exponentially, and the cost of failure goes down dramatically. It has fundamentally changed my business.
I no longer enter a new niche with fear and uncertainty.
I enter it with a dossier of competitive intelligence and a clear, data-driven plan of attack.
It has allowed me to become profitable with new campaigns in days, not weeks or months, and to scale them with confidence.
If you are serious about making a living with affiliate marketing, you have to stop gambling with your ad spend. Invest in intelligence. Invest in a tool that gives you an unfair advantage.
For me, that tool is BigSpy. It is, without a doubt, one of the highest-ROI investments you can make in your marketing career.
